Can a floor have a personality? Absolutely! Just imagine walking into the CEO’s office of travel adventure company and finding the entire floor covered in a map, or a florists shop and walking on a bed of flowers.
- A short term promotional message
- Company logo and tag line
- Long term brand look
- Architectural finish
- “Waiting room” activity (puzzle, maze, giant board game)
- Directions or instructions
- Reminders, e.g. lights out?